Hand-drawn hometown collection

The Schaumburg Mug

A hand-drawn celebration of Schaumburg, available exclusively at Sweet Reserve.

The Schaumburg Mug collaboration by Artist Ashley Ann
The Schaumburg Mug, hand drawn by Artist Ashley Ann

Community

Schaumburg, Illinois

Schaumburg is a dynamic community where shopping, sports, nature, history, and neighborhood life all have room to thrive. Woodfield, Spring Valley, the Schweikher House, Wintrust Field, and local parks offer residents and visitors something meaningful to enjoy in every season.

Store hours

Plan your visit

Sweet Reserve Bakery

Monday–Thursday: 8 a.m.–10 p.m.
Friday: 7 a.m.–10 p.m.
Saturday–Sunday: 8 a.m.–10 p.m.

Check current hours

Checked September 14, 2026. Holiday, seasonal, and special-event hours may vary.

The collaboration

A personal connection, drawn into every detail.

Our family has several layers of connection to Schaumburg. My husband Matt worked at Friendship Village, where his father served as CFO, and my father-in-law also worked at Motorola. Like so many Chicagoland families, we also grew up making trips to Woodfield Mall, so Schaumburg holds plenty of shopping memories for us.

I put the mug together with the women at Sweet Reserve, and it was such a fun project. Their Schaumburg location is absolutely beautiful, and the community’s response to the release was wonderful.

The giraffe from the LEGO Store is one of my favorite playful elements, and I also enjoyed drawing the Schaumburg Township District Library. Together, the details capture both the familiar landmarks and the everyday experiences people associate with Schaumburg.

The story behind the mug

The moments that shaped The Schaumburg Mug.

  1. Sweet Reserve shares the community story

    Ashley partnered with Sweet Reserve to create a mug rooted in Schaumburg.

  2. The character of the place comes into focus

    Research and community input highlighted shopping, nature, historic architecture, sports, and civic gathering places.

  3. Schaumburg takes shape

    Ashley translated each selected place and symbol into an individual hand-drawn illustration.

  4. One community story from every side

    The drawings were refined and arranged into a continuous design that rewards a closer look.

  5. Available through Sweet Reserve

    The finished mug became a locally available keepsake through Sweet Reserve.

Inside the illustration

Schaumburg details, drawn by hand.

Each element celebrates a recognizable part of the community’s history, landscape, gathering places, and everyday life.

01

Woodfield Mall

Woodfield Mall helps tell the story of Schaumburg and the character residents recognize as home.

02

Schweikher House

Schweikher House helps tell the story of Schaumburg and the character residents recognize as home.

03

Spring Valley Nature Center

Spring Valley Nature Center helps tell the story of Schaumburg and the character residents recognize as home.

04

Wintrust Field

Wintrust Field helps tell the story of Schaumburg and the character residents recognize as home.

05

Schaumburg Township Library

Schaumburg Township Library helps tell the story of Schaumburg and the character residents recognize as home.

06

Village Grounds

Village Grounds helps tell the story of Schaumburg and the character residents recognize as home.

Artist Ashley Ann’s hand-drawn process for The Schaumburg Mug
The hand-drawn process behind The Schaumburg Mug

The creative process

Making room for the many sides of Schaumburg.

Woodfield Mall and Schweikher House gave this design its first direction, while Spring Valley Nature Center and Wintrust Field added another side of the community’s character. I refined the spacing by hand so every turn of the mug reveals something familiar.

A meaningful local gift

Give someone a little piece of Schaumburg to keep close.

For Christmas, a birthday, or an everyday reminder of home, this hand-drawn Schaumburg, Illinois mug is a personal local gift for anyone who knows and loves the community.

Purchasing information

Look for The Schaumburg Mug at Sweet Reserve.

Directions to Sweet Reserve

Follow the story