The Fletcher Mug collaboration by Artist Ashley Ann

Hand-drawn hometown collection

The Fletcher Mug

A hand-drawn celebration of Fletcher, available exclusively at Black Bear Coffee.

15 oz ceramic mugMicrowave safeDishwasher safe

Community
Fletcher, North Carolina
Exclusive local shop
Black Bear Coffee144 Hoopers Creek Rd
Fletcher, NC 28732
Available in store onlyGet directions
Store hours
Monday–Friday: 7 a.m.–5 p.m.
Saturday–Sunday: 8 a.m.–5 p.m.
Check current hoursChecked September 14, 2026. Holiday, seasonal, and special-event hours may vary.
The Fletcher Mug: front view

Community

Fletcher, North Carolina

Fletcher is a welcoming Western North Carolina town set between mountain views, farms, and growing neighborhoods. Bill Moore Community Park, Cane Creek, local equestrian traditions, and easy access to the Blue Ridge make it a comfortable home and a lovely place for visitors to slow down.

The collaboration

Family visits inspired a Fletcher mug.

My brother, sister-in-law, and nieces live in Fletcher. While visiting them, our family enjoyed exploring the area, spending time at the park, hiking, and taking walks together. Those family experiences inspired the idea of making a mug for this unique town.

I reached out to Black Bear Coffee to see whether they would be interested in collaborating, and the project came together with owner Mark Pavao and his team. I am so thankful for the partnership and for the opportunity to celebrate a place connected to people we love.

The story behind the mug

The moments that shaped The Fletcher Mug.

  1. Black Bear Coffee shares the community story

  2. The character of the place comes into focus

  3. Fletcher takes shape

  4. One community story from every side

  5. Available through Black Bear Coffee

Inside the illustration

Fletcher details, drawn by hand.

01

Bill Moore Community Park

Miles of paths, fields, and gathering spaces make the park a centerpiece of community life.

02

Cane Creek

The creek follows the park and helps define Fletcher’s green landscape.

03

Hoopers Creek

This local waterway is part of the town’s geography and early settlement story.

04

Blue Ridge Mountains

Mountain views place Fletcher within the wider landscape of western North Carolina.

05

Western North Carolina Agricultural Center

The regional center brings agricultural shows, equestrian events, and community gatherings to Fletcher.

06

Fletcher’s Equestrian Traditions

Horses and riding culture reflect a familiar part of the area’s agricultural character.

Artist Ashley Ann’s hand-drawn process for The Fletcher Mug
The hand-drawn process behind The Fletcher Mug
The Fletcher Mug collaboration by Artist Ashley Ann

Journal · Behind the drawing

A Fletcher Mug Drawn from Family Visits

The places around my brother's home became the starting points for Fletcher artwork.

Read the story